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Design Is Storytelling

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Design Is Storytelling
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Design Is Storytelling

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Category
 Arts & Photography , Graphic Design , Techniques
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“Why would you buy one pair of shoes instead of another? A runner will focus on comfort and ergonomics. A vegan will focus on materials. A bridesmaid will be searching for an awful shade of peach. Not all choices are so pragmatic, however. A pair of shoes could also trigger emotions, such as longing, lust, or painful memories of high school... Designing for emotions requires thinking about how users will anticipate an experience and how they will remember it later. Will visitors to a hospital recall the warm fabrics and soft lighting of the waiting room or the harsh glare and sharp disinfectants? Will tourists who used a travel app remember how easy it was to find a train schedule, or will they recall a fake hotel review and a clumsy login process? Designers tap into people’s emotions to trigger feelings of delight, desire, surprise and trust.”

— Ellen Lupton, Design Is Storytelling

Product details

Design Is Storytelling
Design Is Storytelling
Design Is Storytelling
Design Is Storytelling
Design Is Storytelling
Design Is Storytelling
Design Is Storytelling
Design Is Storytelling
Main Specification
Publication date 2017 or November 21
Brand by Ellen Lupton (Author) Format: Paperback
Item Weight 2.31 pounds
Product information
Language English
Others
Publisher Cooper Hewitt or Smithsonian Design Museum
Product Type Techniques
Edition 1st
Print length 159 pages
ISBN-10 194230319X
ISBN-13 978-1942303190
Dimensions 6.26 x 8.66 x 0.39 inches
ISBN10 194230319X
ISBN13 978-1942303190

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